An initiative to give everyone a chance to say what
…
Social Cubix helps the world’s largest, most-trusted brands navigate social media, extending their advertising campaigns into the social world.…
It seems that Nigerian companies have started going crazy for social media platforms especially Twitter. I’m…
I got the scoop just a few hours ago that Oceanic Bank PLC (the macro-finance bank, if you…
Since I started using and talking about social media, I’ve always thought that Nigerian companies would start…
If you or your company want to know what is being said about your products and/or services, listening is the…
Online forums are becoming more and more popular in Nigeria especially with the success of Nairaland. Nairaland.com has been…
It didn’t come as a surprise to me that Zenith Bank Plc has adopted social media tools…
It is no doubt that the U.S President, Barack Obama effectively used social media tools, which resulted in a successful…
In order to succeed in the ‘Buzz Industry’ – now by that I mean, the social media business –…

Loy Okezie is an online marketing strategist and start-up analyst. He has consulted for several small and mid-size companies and has advised start-ups such as Careers Nigeria, one of the leading job portals in Nigeria.
He currently works as Content Manager for a branding and advertising company based in the U.S and Nigeria, and is helping to start-up a search and information portal similar to Yahoo!
In this blog, Loy writes about companies and their use of new and emerging technologies as well as their brand marketing and advertising campaigns seen on traditional media and digital media.
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