Developing a brand image – personal brand or business brand – is one of the most important strategies for success.…
Archive for July, 2009
Top 3 Ways to Create Your Brand – #2: Logo
Developing a brand image – personal brand or business brand – is one of the most important strategies for success.…
Top 5 Valuable Skills You Need to Build Your Career
Sometimes graduates are proud that they studied at a Nigerian University, Polytechnic, etc and at other times, they wonder what…
4 Strategies to Becoming Employable in Nigeria
If you have been unemployed in Nigeria for years now, or you are a recent graduate but haven’t found a…
8 Tips to Guide You in Changing Your Career
Changing careers can be rewarding especially if you don’t enjoy your current job (for some reasons). However, it comes with…
The 5P’s of Effective Job Search in Nigeria
You’ve probably heard of the 4P’s of Marketing – Product, Price, Promotion, Place, and People (the new P of the…
Archives
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Recently
- Mar 3: Will Yarnable Be Just Another Twitter Clone?
- Mar 1: iRach – My new startup
- Mar 1: Why the iPad Doesn’t Impress and Why it Doesn’t need to.
- Feb 17: 10 Reasons You Should Attend Technology Times Outlook Summit 2010
- Feb 8: Starcomms Launches Location-Based Service, StarTrack
- Feb 8: Yrn.me – Nigeria’s first URL Shortener Service
- Feb 4: Announcing Lagos [Startup Digest]
- Jan 26: Nigeria is 9th Largest Country in Opera Mini Usage
- Jan 22: Google Announces G-Nigeria Day 2010
- Jan 15: Nigeria’s web startups to watch in 2010!
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About this blog
Loy Okezie is an online marketing strategist and start-up analyst. He has consulted for several small and mid-size companies and has advised start-ups such as Careers Nigeria, one of the leading job portals in Nigeria.
He currently works as Content Manager for a branding and advertising company based in the U.S and Nigeria, and is helping to start-up a search and information portal similar to Yahoo!
In this blog, Loy writes about companies and their use of new and emerging technologies as well as their brand marketing and advertising campaigns seen on traditional media and digital media.
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