BlackBerry Messenger Social Platform Officially Launches in Beta
The Blackberry Messenger Social Platform has officially become available to third-party developers in beta version.
But no, this doesn’t open BlackBerry Messenger to non-BlackBerry platforms such as iOS or Android via API, as has been speculated.
What this means is that the BlackBerry developer community can now have access to APIs and features that allow them to build important functions into their applications.
These user-permission based functions include accessing and updating fields in the user’s profile, creating custom areas within the user’s profile, initiating and embedding chats with friends, initiating file transfers and sharing applications virally with friends in their contact list.
Developers also have the ability to test the exact workflow and BBM integration that they can expect to see on a live device, using simulators specially built for BlackBerry Smartphone OS 5.0 and 6.0.
It is expected that more and more developers will take advantage of the amazing features of the powerful BBM service, currently with an active user base of over 35 million.
For end-users, the BBM Social Platform experience goes beyond just messaging/chat to a whole new breed of socially engaging apps including multimedia, gaming, location-based services (LBS), VoIP, video and commerce.
Thus, BBM Social Platform = Better Social Experience.
Users would be able to discover new apps with friends and share real-time experiences and content with their inner circle.
The BBM Social Platform was first announced at the Blackberry DEVCON 2010.
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